There’s something unnamed and sinister about the moment a man runs his knuckle down the face of the young girl…
It’s hard to fully comprehend this feeling, because people don’t associate the suburbs, where kids play in the street, as hotbeds of sex trafficking
- Muse by Clio
Sex trafficking awareness campaign
Lacey’s Hope Project
Wisconsin ranks third in the nation for sex trafficking – a horrific fact that most of its residents are unaware of. On a mission to change that, one trafficking survivor dedicated her life to revealing the dark underbelly of sleepy midwest suburbs that became hotbeds for sex trafficking.
We worked closely with the survivor and her family to create an awareness campaign that honored, but was brutally transparent, about their experience. It was clear to us that in order to get people to pay attention and to save people from similar fates, we had to shock them with the facts.
Important to note that while this organization focuses on its founder’s story, it is not reflective of the majority of sex trafficking victims.
“Some of the most vulnerable populations for trafficking in the United States include American Indian/Alaska Native communities, lesbian-gay-bisexual-transgender-questioning individuals, individuals with disabilities, undocumented migrants, runaway and homeless youth, temporary guest-workers and low-income individuals.”
- justice.gov
Emmy’s story
We sat down with the founder and her family to hear first-hand how Emmy fell into a sex trafficking trap, despite living in a quiet suburb.
Credits
Agency: BVK / Serve Marketing
ECD: Gary Mueller
CD: Samantha Smith
Art Director: Alison Galarza
Photographer: Meredith Meier
Director: Robb Fischer
Producers: Mary Pat Fischer, Loreta Dilaveri
Edit: Wonder Wonder